Hi, I'm Eleanor
A Business Analyst based in London.
My Background
I began my career in the fashion industry at nineteen, studying Fashion Design at the London College of Fashion before progressing into Buying. Over time, my career evolved into sales and marketing, and I currently work in the Business Strategy Group at YKK, the world's largest zipper manufacturer. In this role, I support both B2B and B2C clients, manage marketing campaigns, and provide strategic advice to customers.
Over the years, I've worked on a variety of projects and planned events from the ground up, often juggling tight deadlines and coordinating with teams across different departments. These experiences have helped me develop a strong understanding of customer needs, identify trends, and communicate effectively to achieve results. You can take a closer look at some of my work on the Projects page.
My Career Shift
During the pandemic, I revisited a long-standing interest in tech and began learning to code through SheCodes. I then discovered a genuine passion for structured thinking and analytical challenges, which led me to business analysis, a field where I can combine my commercial knowledge, curiosity, and technical mindset. I'm currently working toward my BCS International Diploma in Business Analysis and am excited to apply my skills to help organisations improve processes, uncover insights, and drive more intelligent decisions.
